How to rank higher on Google: 11 Effective Strategies for 2025

In other words, don’t go off on a tangent explaining how your mom once deviated from one of the steps and ended up with burnt rice. This will only reduce clarity, which may confuse Google’s language processing algorithms. If we click the caret next to any of these URLs, we see their estimated worldwide monthly organic traffic. When looking for ideas in Content Explorer, it’s worth eyeballing the “Organic traffic” graph for the past six months to make sure that traffic is consistent over time.

Instead, Google wants to find out what your page is about in general. So, it will use these types of keywords to verify that your content is, in fact, about the topic. While we’ve written a lot about the importance of backlinks, you should also focus on creating internal links.

Step 1: Master Keyword Research

• Your website’s keyword rankings depend on your content’s relevancy, quality, and usability.
• Keywords are the same as search terms (also called search queries).
• If you are unsure what your keywords are, use the google keyword planner tool or the chrome extension Keyword Everywhere to validate them.
• However, you shouldn’t just create content, sit back, and wait for others to share it.
• One client asked me to compare their mobile and desktop results.

These citations contribute to your online visibility and can positively impact your local search rankings. They serve as additional touchpoints for potential customers to discover and verify your business information. You can also use the Schema Generator feature to add schema markup to your pages with just a few clicks. Schema markup is a type of structured data that helps search engines better understand your pages’ content and context. Also, don’t forget to include images in your blog posts to improve readability and make the experience more enjoyable. Keywords are the same as search terms (also called search queries).

A higher Google keyword ranking means that a webpage appears closer to the top of the search results, making it more likely to be seen and clicked on by users. Website rank finder tools work by analyzing search engine data to determine where a website ranks for specific keywords. They often use algorithms to track changes in rankings over time and provide detailed reports on keyword performance. Website rank finder tools are digital applications or platforms that help users determine the ranking of a website on search engines. These tools provide insights into how a website performs in search engine results pages (SERPs) for specific keywords.

Implement on-page SEO

Search Console will tell you what queries are leading people to see your page in search results and which ones are leading them to click. This can help you find additional headings to add to a page as well as additional keywords to target with their own pages. If you’re already ranking accidentally for it, then you’re sure to rank when you intentionally target that keyword. This is an easy element to add to your blog posts that Google seems to really like. Oftentimes, you’ll see Google add those links right to a post’s meta description. While there’s no “perfect” word count for blog posts, content that’s 3k+ words tends to do best when it comes to link building.

From a Google SEO point of view, your title tag is the most important SEO Anomaly place to include your keyword. No one wants their email inbox filled with spam, which is why spam filters are so helpful. Search faces a similar challenge, because the internet includes huge amounts of spam that, if not dealt with, would prevent us from showing the most helpful and relevant results. We employ a range of spam detection systems, including SpamBrain, to deal with content and behaviors that violate our spam policies.

These articles also include product descriptions, prices, and links and cover various subtopics, such as the best toys for small dogs. This tab shows you which competitors outrank you and their search positions. From there, you can filter for keywords ranking in positions (which roughly corresponds to the second page of Google). Scroll down to the “Queries” table to see a list of keywords your website ranks for. Their Rank Tracker tool requires a login and a subscription, but it is well-known for strong backlink analysis and competitive research features. It comes with a suite of SEO tools from site audits to keyword research.

The first step in helping your Shopify store rank #1 on Google is setting up the right tracking and indexing tools. After all, if you can’t correctly analyze your traffic and SEO strategy, you can’t adapt your strategy to improve your ranking. Your blog might not rank due to poor SEO optimization, lack of quality backlinks, or insufficient relevant and engaging content for your audience’s needs and interests. Effective social media promotion not only boosts your blog post’s ranking potential but also helps you connect with your audience and establish a strong online presence.